Organization, Technology, Culture: A playbook for implementing and maximizing the value of CRM
Posted in CRM Books
Organization, Technology, Culture: A playbook for implementing and maximizing the value of CRM
Up until now many businesses have been able to get away without fully succeeding in their CRM implementations. As we move into the age of artificial intelligence, the basics of data management and CRM use will become … Read More
Getting the Most out of Your CRM: 25 Tips to Increase Adoption, Maximize Value and Increase Profits from Your Customer Relationship Management System
Posted in CRM Books
Getting the Most out of Your CRM: 25 Tips to Increase Adoption, Maximize Value and Increase Profits from Your Customer Relationship Management System
Do you use customer relationship management software? Are you using it to its best effect? Do you think it could it work even better for you?
We … Read More
The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value
Posted in CRM Books
The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value
2019 BEST BUSINESS BOOK, DIGITAL BOOK WORLD
2019 AXIOM BUSINESS BOOK AWARD WINNER
Featured in Forbes, NPR’s Marketplace, and a Google Talk, The Customer Centricity Playbook offers “actionable insights to drive immediate value,” according to Neil
… Read More
2019 AXIOM BUSINESS BOOK AWARD WINNER
Featured in Forbes, NPR’s Marketplace, and a Google Talk, The Customer Centricity Playbook offers “actionable insights to drive immediate value,” according to Neil