Fourth

The Sponsorship Seeker’s Toolkit, Fourth Edition

• McGraw-Hill

THE “BIBLE OF SPONSORSHIP”–UPDATED WITH NEW SOCIAL MEDIA AND OTHER DIGITAL STRATEGIES

The Sponsorship Seeker’s Toolkit, fourth edition, makes cutting-edge, best-practice sponsorship not only achievable, but sensible and straightforward. Corporate sponsorship experts Kim Skildum-Reid and Anne-Marie Grey have updated their classic guide … Read More

Delivering Business Intelligence with Microsoft SQL Server 2016, Fourth Edition

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Distribute Actionable, Timely BI with Microsoft® SQL Server® 2016 and Power BI

Drive … Read More

Healthcare Strategic Planning, Fourth Edition

The US healthcare delivery system is undergoing unprecedented transformation. In response to rapid and profound changes in technology, competition, consumerism, and other areas, healthcare leaders must help their organizations develop and implement effective strategies to survive and thrive. This fourth edition of Healthcare Strategic Planning, … Read More

CRM at the Speed of Light, Fourth Edition: Social CRM 2.0 Strategies, Tools, and Techniques for Engaging Your Customers

Social CRM is critical to business success in today’s hyper-connected environment. Customers’ expectations are so great and their demands so empowered that a Social CRM strategy must be built around collaboration … Read More