Digital Sense: The Common Sense Approach to Effectively Blending Social Business Strategy, Marketing Technology, and Customer Experience
Compete in the digital world with pragmatic strategies for success
Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing sales and marketing to compete in today’s digital-first, omni-channel environment, you gain newfound talent and … Continue Reading
- Used Book in Good Condition
Is your sales team out of sync with your market?
Have your sales strategies and habits run their course, and lost their oomph?
Has your team lost focus … are you feeling overworked and overstressed?
The heart of sales is your belief… the moral … Continue Reading
In this definitive and revealing history, Henry Mintzberg, the iconoclastic former president of the Strategic Management Society, unmasks the press that has mesmerized so many organizations since 1965: strategic planning. One of our most brilliant and original management thinkers, Mintzberg concludes that the term is an oxymoron — that strategy cannot be planned because … Continue Reading
The Lean Strategy: Using Lean to Create Competitive Advantage, Unleash Innovation, and Deliver Sustainable Growth (Business Books)
A groundbreaking and revolutionary book that will transform how lean is understood, practiced, and used within organizations
A lean strategy is about gaining a competitive edge by offering better quality products at competitive prices and making a sustainable profit by eliminating waste through … Continue Reading
Building the Agile Business through Digital Transformation: How to Lead Digital Transformation in Your Workplace
Building the Agile Business through Digital Transformation is a guide for organizational development professionals and change managers needing to better understand, implement and lead digital transformation in the workplace. It sets aside traditional thinking and outdated strategies to explain what steps need to be taken … Continue Reading