CRM at the Speed of Light, Fourth Edition: Social CRM 2.0 Strategies, Tools, and Techniques for Engaging Your Customers
Social CRM is critical to business success in today’s hyper-connected environment. Customers’ expectations are so great and their demands so empowered that a Social CRM strategy must be built around collaboration and customers engagement, not traditional operational customer management. It’s the … Continue Reading
Seminar paper from the year 2011 in the subject Business economics – Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3, University of Applied Sciences Essen, course: Strategic Management, language: English, abstract: This paper contains a Strategic Management Assignment written in 2011 for a MBA course … Continue Reading
“Many marketing people still pursue interactive sales solely for their immediate cash return rather than the contribution they can also make to brand values – hence ‘loyalty’ programmes which have nothing to do with real loyalty. No-one who has read this highly readable and significant book would … Continue Reading
Getting the Most Out of your CRM: 25 Tips to Increase Adoption, Maximize Value, and Increase Profits from your Customer Relationship Management System
Do you use Customer Relationship Management software?
Are you using it to its best effect?
Do you think it could it work even better for you?
We think the answer is yes and with “Getting the Most … Continue Reading
Dynamics 365 Application Development: Master professional-level CRM application development for Microsoft Dynamics 365
Learn, develop, and design applications using the new features in Microsoft Dynamics CRM
- Implement business logic using processes, plugins, and client-side scripts with MS Dynamics 365
- Develop custom CRM solutions to improve your business applications
- A comprehensive guide that covers the new features of Microsoft