- Used Book in Good Condition
Driven by rapidly changing business environments and increasingly demanding consumers, many organizations are searching for new ways to achieve and retain a competitive advantage via customer intimacy and CRM. This book presents a new strategic framework that has been tested successfully with various global companies. … Continue Reading
Customer Relationship Management gives a well-balanced coverage of strategy and organisation, marketing aspects, analytical CRM, operational CRM, CRM systems and their implementation. It is the only comprehensive academic text to cover the entire scope of CRM from a marketing management angle. Geared to MBA students and advanced undergraduate students, as well as those taking courses on CRM, … Continue Reading
The Ultimate Guide to Google Sheets: Everything you need to build powerful spreadsheet workflows in Google Sheets (Zapier App Guides Book 7)
It’s easy enough to list your expenses in a spreadsheet, use =sum(A1:A20) to see how much you spent, and add a graph to compare your expenses. It’s also easy to use a spreadsheet to deeply analyze your numbers, … Continue Reading
Business T.A.L.K. – Learn the 5 Step T.A.L.K. Follow Up and Referral System to Get and Keep Clients Long Term
Business T.A.L.K. is all about how to show a deeper appreciation for your business and personal contacts.
It’s vitally important to set yourself apart in today’s business environment. How do you set yourself apart? Do the simple thing that your … Continue Reading
Selling to the C-Suite: What Every Executive Wants You to Know About Successfully Selling to the Top
It’s the goal of every salesperson: getting access to senior client executives―the C-Level decision makers responsible for approving top-dollar deals. Selling to the C-Suite is the first book that reveals how to land those career-making sales in the words of CEOs themselves!
With … Continue Reading